The hardest part of sourcing in womenswear is describing the item you want in the right words. When a model goes viral on social media, when you see a product in a competitor’s window, or when your customer loves a certain piece, the question "which manufacturer makes this?" is usually answered best by a single photo.
That is exactly where visual search comes in. Product images in the catalog are labeled with AI and linked by visual similarity. You upload a photo from your device or a screenshot you took. The system analyzes the cut, color, pattern, fabric look, neckline and sleeve details of the garment in the photo and lists the closest matches in the catalog. On the results page you see which Merter supplier sells the product.
This method lets you find out where your competitor sources or who manufactures a model you saw on Instagram or Telegram within minutes. No more digging through screenshots, noting phone numbers, or messaging for hours.
That is why MerterAI is not just a product list: it is a wholesale clothing search engine and wholesale product finder built for Merter. Visual wholesale search, natural language search and advanced filters work on a single screen. This AI-powered wholesale catalog connects the model you saw on social media to its Merter manufacturer in seconds.