{
  "brand": "MerterAI",
  "name": "Merter Toptan Endeksi / Merter Wholesale Index",
  "period": "2026-09",
  "generated_at": "2026-09-13T19:15:22+03:00",
  "source": "sample",
  "sample_size": 5000,
  "totals": {
    "products": 184501,
    "products_exact": true,
    "suppliers": 325,
    "suppliers_exact": false,
    "categories": 17
  },
  "months": [
    {
      "period": "2026-09",
      "count": 5000
    }
  ],
  "month_change": {
    "period": "2026-09",
    "previous_period": "2026-08",
    "current": null,
    "previous": null,
    "delta": null,
    "pct": null,
    "comparable": false
  },
  "categories": [
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      "key": "Elbise",
      "count": 801,
      "share": 15.9
    },
    {
      "key": "Takım Elbise",
      "count": 647,
      "share": 12.9
    },
    {
      "key": "Dış Giyim",
      "count": 579,
      "share": 11.6
    },
    {
      "key": "Diğer",
      "count": 524,
      "share": 10.5
    },
    {
      "key": "Pantolon",
      "count": 484,
      "share": 9.7
    },
    {
      "key": "Kazak",
      "count": 471,
      "share": 9.4
    },
    {
      "key": "Ceket",
      "count": 410,
      "share": 8.2
    },
    {
      "key": "Eşofman",
      "count": 303,
      "share": 6.1
    },
    {
      "key": "Üst Giyim",
      "count": 227,
      "share": 4.5
    },
    {
      "key": "Hırka",
      "count": 208,
      "share": 4.2
    },
    {
      "key": "Gömlek",
      "count": 165,
      "share": 3.3
    },
    {
      "key": "Mont",
      "count": 118,
      "share": 2.4
    },
    {
      "key": "Tişört",
      "count": 30,
      "share": 0.6
    },
    {
      "key": "Etek",
      "count": 14,
      "share": 0.3
    },
    {
      "key": "Şort",
      "count": 12,
      "share": 0.2
    },
    {
      "key": "Mayo / Bikini",
      "count": 4,
      "share": 0.1
    },
    {
      "key": "İç Giyim",
      "count": 3,
      "share": 0.1
    }
  ],
  "tags": {
    "colors": [
      {
        "key": "Kahverengi",
        "count": 1092,
        "share": 21.8
      },
      {
        "key": "Siyah",
        "count": 1000,
        "share": 20.0
      },
      {
        "key": "Lacivert",
        "count": 733,
        "share": 14.7
      },
      {
        "key": "Krem",
        "count": 713,
        "share": 14.3
      },
      {
        "key": "Bordo",
        "count": 670,
        "share": 13.4
      },
      {
        "key": "Mavi",
        "count": 485,
        "share": 9.7
      },
      {
        "key": "Gri",
        "count": 413,
        "share": 8.3
      },
      {
        "key": "Bej",
        "count": 364,
        "share": 7.3
      },
      {
        "key": "Ekru",
        "count": 296,
        "share": 5.9
      },
      {
        "key": "Kırmızı",
        "count": 265,
        "share": 5.3
      }
    ],
    "patterns": [
      {
        "key": "Düz",
        "count": 2835,
        "share": 56.7
      },
      {
        "key": "Kabartmalı",
        "count": 255,
        "share": 5.1
      },
      {
        "key": "Dantel",
        "count": 241,
        "share": 4.8
      },
      {
        "key": "Çizgili",
        "count": 236,
        "share": 4.7
      },
      {
        "key": "Logolu / Baskılı",
        "count": 211,
        "share": 4.2
      },
      {
        "key": "Çiçekli",
        "count": 193,
        "share": 3.9
      },
      {
        "key": "Puantiyeli",
        "count": 155,
        "share": 3.1
      },
      {
        "key": "Geometrik",
        "count": 153,
        "share": 3.1
      },
      {
        "key": "Hayvan Deseni",
        "count": 112,
        "share": 2.2
      },
      {
        "key": "Ekoseli",
        "count": 94,
        "share": 1.9
      }
    ],
    "styles": [
      {
        "key": "Trend / Moda",
        "count": 1819,
        "share": 36.4
      },
      {
        "key": "Vintage / Retro",
        "count": 1427,
        "share": 28.5
      },
      {
        "key": "Şık / Zarif",
        "count": 929,
        "share": 18.6
      },
      {
        "key": "Minimalist",
        "count": 869,
        "share": 17.4
      },
      {
        "key": "Günlük / Casual",
        "count": 711,
        "share": 14.2
      },
      {
        "key": "Sokak / Street",
        "count": 692,
        "share": 13.8
      },
      {
        "key": "Ofis / Klasik",
        "count": 451,
        "share": 9.0
      },
      {
        "key": "Spor / Atletik",
        "count": 368,
        "share": 7.4
      },
      {
        "key": "Konservatif / Tesettür",
        "count": 354,
        "share": 7.1
      },
      {
        "key": "Bohem",
        "count": 78,
        "share": 1.6
      }
    ],
    "seasons": [
      {
        "key": "Sonbahar",
        "count": 2630,
        "share": 52.6
      },
      {
        "key": "İlkbahar",
        "count": 965,
        "share": 19.3
      },
      {
        "key": "Yaz",
        "count": 724,
        "share": 14.5
      },
      {
        "key": "Kış",
        "count": 191,
        "share": 3.8
      }
    ],
    "occasions": [
      {
        "key": "Günlük",
        "count": 2055,
        "share": 41.1
      },
      {
        "key": "Ev / Rahat",
        "count": 1558,
        "share": 31.2
      },
      {
        "key": "Ofis / İş",
        "count": 1526,
        "share": 30.5
      },
      {
        "key": "Özel Gün",
        "count": 875,
        "share": 17.5
      },
      {
        "key": "Davet / Gece",
        "count": 512,
        "share": 10.2
      },
      {
        "key": "Okul / Üniversite",
        "count": 488,
        "share": 9.8
      },
      {
        "key": "Plaj / Tatil",
        "count": 368,
        "share": 7.4
      },
      {
        "key": "Spor",
        "count": 272,
        "share": 5.4
      },
      {
        "key": "Düğün / Nişan",
        "count": 246,
        "share": 4.9
      }
    ]
  },
  "rising": [],
  "declining": [],
  "suppliers": [
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      "count": 433,
      "last_published": "2026-09-12",
      "avg_stars": 2.6
    },
    {
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      "last_published": "2026-09-12",
      "avg_stars": 3.2
    },
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      "last_published": "2026-09-12",
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    },
    {
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      "count": 175,
      "last_published": "2026-09-12",
      "avg_stars": 2.4
    },
    {
      "handle": "c4972363e1",
      "count": 167,
      "last_published": "2026-09-12",
      "avg_stars": 2.5
    },
    {
      "handle": "ac328f8dcc",
      "count": 161,
      "last_published": "2026-09-12",
      "avg_stars": 2.6
    },
    {
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      "count": 113,
      "last_published": "2026-09-11",
      "avg_stars": 2.3
    },
    {
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      "count": 109,
      "last_published": "2026-09-12",
      "avg_stars": 3.3
    },
    {
      "handle": "8afd023ab9",
      "count": 104,
      "last_published": "2026-09-12",
      "avg_stars": 2.5
    },
    {
      "handle": "c7f729a4e8",
      "count": 100,
      "last_published": "2026-09-12",
      "avg_stars": 2.4
    },
    {
      "handle": "f9e24e4b0e",
      "count": 94,
      "last_published": "2026-09-12",
      "avg_stars": 2.3
    },
    {
      "handle": "3b3cd696dc",
      "count": 92,
      "last_published": "2026-09-12",
      "avg_stars": 2.4
    },
    {
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      "count": 74,
      "last_published": "2026-09-10",
      "avg_stars": 3.1
    },
    {
      "handle": "af5996b8c5",
      "count": 70,
      "last_published": "2026-09-12",
      "avg_stars": 2.8
    },
    {
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      "count": 67,
      "last_published": "2026-09-12",
      "avg_stars": 2.2
    },
    {
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      "last_published": "2026-09-10",
      "avg_stars": 2.3
    },
    {
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      "last_published": "2026-09-12",
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    },
    {
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      "count": 57,
      "last_published": "2026-09-12",
      "avg_stars": 3.8
    },
    {
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      "count": 55,
      "last_published": "2026-09-12",
      "avg_stars": 3.0
    },
    {
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      "last_published": "2026-09-12",
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    }
  ],
  "methodology": "Merter Toptan Endeksi, MerterAI kataloğundaki ürün kayıtlarından otomatik üretilir. Katalogun en yeni 5.000 ürünü örneklem olarak tarandı; elenmiş ürünler hesaba katılmaz. Taranan kayıtların yayın aralığı 2026-09-10 – 2026-09-12. Örneklem önceki ayı kapsamadığı için aylık artış karşılaştırması yayımlanmıyor. Örneklem son 30 gün ile önceki 30 günü birlikte kapsamadığı için bu dönemde yükselen/düşen etiket karşılaştırması yayımlanmıyor (eksik pencereyle hesaplanan oran yanıltıcı olur). Üretim zamanı: 2026-09-13T19:15:22+03:00 (Europe/Istanbul). Fiyat verisi katalogda tutulmadığı için endeks fiyat içermez.",
  "url": "https://www.merterai.com/merter-endeksi",
  "json_url": "https://www.merterai.com/merter-endeksi.json"
}